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Ted Lasso star Tom Hendryk to attend second Riders business club

Leicester Riders are set to build on the success of their relaunched Business Club with the second of three events this season on November 20, hosted by EverythingBranded. 

The event, sponsored by 1284, will feature a Q&A with Ted Lasso star Tom Hendryk!

Hendryk, a Leicester native, plays goalkeeper Tom O’Brien in the hit Apple TV show. Guests will be invited to ask questions during a 30-minute talk with our special guest. 

The club would like to thank its partners at 5or6 for their key role in arranging the Q&A with Tom.

Sponsors are invited to bring a senior figure from other businesses as guests, to showcase what sponsorship with the Riders can do for local organisations. 

There has been increased interest this summer in Riders’ corporate packages. Player sponsorship has increased 50% year-on-year, the vast majority of last season’s corporate sponsors have renewed, and new businesses joining for first time include Better IT, Abel Alarm, 2XL Commercial Finance, and Griffin Fit.

Leicester Riders Chairman, Kevin Routledge, said: “We’ve been building our business offer over the summer following the arrival of Tracey Hallam as our commercial manager and our partnership with 1284.

“The support of our sponsors is crucial, not just for the Riders but also for our community foundation and the Arena itself.”

Loughborough-based 1284 provides award-winning B2B corporate communications to innovative public and private organisations in the East Midlands.

George Oliver, Managing Director of 1284, said: “We’ve been involved for a couple of years now and are really excited about getting more involved with the new-look Riders Business Club.”

For more information on partnering with the Riders, please contact [email protected], or read more about our sponsorship opportunities here!